A Storytelling Company
Through value-centered storytelling and Narrative Disruption, we help people, teams, and organizations challenge the stories that limit us, disrupt harmful narratives, and create new possibilities.
Our Story
How a belief in the power of being heard became LMSvoice.
How do you reach someone who's stopped believing anyone is listening?
That was the question that started LMSvoice. Our founder, Joseph Green, found his answer in poetry. Not poetry as performance, but poetry as practice—the practice of finding words for what feels impossible to say, and discovering what becomes possible once those words are spoken. Poetry carried Joseph through his own recovery from addiction and mental illness. Along the way, he learned something that would shape everything that followed:
The stories we struggle most to tell are often the ones that have the power to change us.
He brought that belief into classrooms across Washington, DC, leading writing workshops with young people who were often told what to think, how to act, and who they were supposed to be. Joseph chose a different approach. He listened. And in listening, he learned that people don’t need someone else to define their story. They need the space, trust, and tools to tell it for themselves.
From that insight came what we now call Narrative Disruption: the practice of questioning the stories we inherit, challenging the ones that hold us back, and creating new narratives rooted in truth, values, and possibility.
What began with poetry grew into a broader practice. Today, LMSvoice works with people, teams, and organizations across the country to uncover the stories shaping how we see ourselves, our work, and what’s possible—and turn those stories into narratives that move people. Led by Joseph Green and Conrado Muluc, we bring that same belief to every workshop, strategy, campaign, and story we create:
People move when they see themselves in a story.
Sometimes, change begins with something simple, yet powerful: finally being heard.
Ways to Work with LMSvoice
Three ways to bring storytelling, Narrative Disruption, and value-centered storytelling into your work. Choose one, combine them, or start with a conversation.
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Create space for people to be heard, challenge the stories that limit them, and discover what becomes possible when they find a story of their own. LMSvoice brings Narrative Disruption to conference stages, classrooms, teams, communities, and organizations—using storytelling to spark reflection, connection, and action.
KEYNOTES
Stories that shift perspective. Conversations that create possibility.Engaging talks grounded in Narrative Disruption, value-centered storytelling, and lived experience. Designed for conferences, schools, businesses, healthcare settings, community events, and gatherings of all kinds.
Available in 30-, 60-, and 90-minute formats.
FACILITATED WORKSHOPS
Don’t just hear a new story. Find your own.Interactive experiences that help participants uncover the stories shaping how they see themselves, their work, and what’s possible—and create new ones rooted in truth, values, and possibility.
Available as a 90-minute virtual session, 4-hour workshop, or full-day experience.
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Find the story. Find your voice. Tell it with purpose. Build the clarity, confidence, and intention to tell stories that matter—and move people.
INDIVIDUAL COACHING
Personalized storytelling development for leaders, educators, advocates, executives, and aspiring speakers. Together, we uncover the stories that matter, give them shape and voice, and prepare you to tell them with purpose and impact.
Available as 3-, 6-, or 9-session programs, beginning with a consultation.
GROUP & TEAM TRAINING
Practical, ongoing training where participants explore value-centered storytelling, practice the craft, and learn to apply it to their own work.
Available for small groups and teams.
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Change the story. Change what’s possible. LMSvoice helps uncover the stories beneath the work, cultivate the voices that matter, and bring them to life through creative work that moves people—from awareness to action, from isolation to connection.
1. ASSESSMENT
Understand the stories, values, audiences, and opportunities shaping the work.
2. STORY CULTIVATION
Find the people and stories with the power to challenge limiting narratives and open new possibilities.
3. CREATIVE PRODUCTION
Bring those stories to life through film, photography, writing, or whatever medium serves the story best.
4. MEDIA
Create the assets needed to carry the story to the people who need to hear it.
5. DISTRIBUTION GUIDANCE
Determine where, when, and how the story can create the greatest impact.
Tell us what you’re trying to change. We’ll help you find the story that can move it forward.
Who We’ve Worked With
Trusted by people and organizations across nonprofits, government, foundations, education, healthcare, and communities around the country.
Frequently Asked Questions
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We work with people, teams, and organizations who believe there’s a story worth uncovering and a possibility worth pursuing. That includes individuals, schools, businesses, healthcare organizations, nonprofits, community groups, and others navigating moments of growth, change, or connection.
What matters most isn’t the type of client. It’s the story, the challenge, and what you’re trying to move forward.
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Yes. LMSvoice works with clients both near and far, virtually and in person. We’ll find the approach that best fits your context, goals, and the nature of the work. Wherever we work, we begin the same way: by listening and getting to know the people and stories at the heart of the work.
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Absolutely. Every audience brings its own experiences, perspectives, and needs to the room. We take time to understand your context, your goals, and what you’re hoping to accomplish before shaping the experience. That might mean strengthening storytelling skills, building confidence, exploring culture, or creating space to listen, reflect, and learn. Our workshops meet people where they are—and give them the space, tools, and stories to move forward.
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Storytelling coaching is a chance to slow down, find the story you want to tell, and become more comfortable telling it in your own voice. Together, we’ll explore what you want people to understand, feel, or remember—and what stories can help you get there. We can work on anything from a presentation or keynote to a fundraising conversation, interview, video, or important moment of leadership.
You don’t have to become a different kind of storyteller. We’ll help you become more fully yourself.
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A Narrative & Culture Change Campaign brings together storytelling, strategy, and creative work to shift the way people understand an issue, an organization, or themselves. We start by listening—to the people involved, the communities you serve, the history behind the work, and the stories already shaping the conversation. From there, we identify the narratives that need to be strengthened, challenged, or created, then develop the strategy and creative work to move those stories forward.
The goal is change: helping people see differently, connect more deeply, and imagine what’s possible.
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Yes. Photography and video can be powerful ways to help people see and feel the work you’re doing. We support projects ranging from photography and interviews to documentary-style video and larger storytelling campaigns. But the creative work always begins with the story—not the camera.
We first understand what you’re trying to communicate and why it matters. From there, we create work that feels authentic to the people and communities represented and gives your audience a meaningful way into the story.
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Every project is different, so there isn’t a single price for working with LMSvoice. The investment depends on the kind of work we’re doing together, the scope of the project, the people involved, and what you’re hoping to accomplish.
Our first conversation is about understanding your needs—not putting you into a package. Once we understand the work, we’ll talk honestly about what it would take to do it well and what approach makes the most sense for you.
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Start with the story—not the solution. Tell us what you’re trying to change, what you’re navigating, or what you’re hoping to make possible. We’ll help you find the right place to begin.
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We start with a conversation.
You don’t need a fully formed brief or a clear idea of which service you need. Tell us what you’re experiencing, what you’re trying to accomplish, or what you’re wondering about. We’ll listen, ask questions, and explore what might be possible. From there, we’ll help determine whether there’s a right fit—and what the next step could look like.
No pressure. No predetermined package. Just a conversation to see what’s possible.
